Webinar production
The format most organisations run most often, and the one most often under-produced. A moderated webinar is a broadcast, and it rewards being treated like one.
The short answer
West Peek Productions produces moderated webinars in a published range of $2,500 to $7,500, scaled by speaker count, rehearsal depth, and whether the session is single-run or part of a series.
That covers the run of show, presenter rehearsal and tech checks, live technical direction on the day, and cutting the recording into assets that keep working afterwards.
What is included
- Run of showSegment timings, who speaks when, what is on screen, how Q&A is handled, and what happens if a presenter drops.
- Speaker rehearsalEvery presenter on the real platform with the real deck. This is the step organisations skip and then regret in public.
- Live technical directionSomeone running the broadcast so the host can host and the speakers can speak.
- Q&A moderation supportSomeone triaging the queue so the good questions surface and the host is not reading a chat window while talking.
- Post-event assetsClips, a cut recording, and the raw material for follow-up content.
Where a webinar lands in the band
Three things move a webinar within $2,500 to $7,500:
- Speaker count. A solo presenter and a five-person panel are different productions. Each speaker is another rehearsal to schedule and another failure mode to plan around.
- Rehearsal depth. A single group tech check is not the same as individual dry runs with a demo walkthrough.
- Single-run or a series. A recurring show amortises the setup, the templates and the run of show across episodes.
What pushes a webinar out of the webinar band
An in-room audience, concurrent tracks, a full conference agenda, or a redundant backup stream. Those conditions make a job an executive summit, conference or hybrid production rather than a moderated webinar, and they move it into the $10,000 to $50,000 and above category. If you are not sure which side of that line you are on, the cost page sets out both categories in full.
Webinars are a content system, not an event
A webinar that exists only on the day it airs is the most expensive way to reach the people who could attend live. The recording, the clips, the transcript and the questions your audience actually asked are the durable part. We build the show so that material comes out of it by default rather than as an afterthought — the same logic behind storytelling and content and audience growth.
Common questions
How much does a webinar cost to produce?
West Peek produces moderated webinars in the $2,500 to $7,500 range, scaled by speaker count, rehearsal depth, and whether the session is single-run or part of a series.
How far in advance should a webinar be booked?
Two to three weeks is workable for a straightforward single-speaker webinar. Multi-speaker panels and live demos need longer, because speaker rehearsal availability is the constraint rather than production capacity.
Do you produce webinar series?
Yes, and a series is where the economics improve. The setup, templates and run of show are built once and reused, so later episodes cost less to produce than the first.
What are you trying to build?
Tell us the event type, the date, the audience size, the speaker count and the moments that must not fail. That is enough to place the job in a band and tell you what it needs.
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